I’m Noel Childs, a multi-disciplinary SVP Group Experience Design Director who’s worked in the Chicago Design & Creative industry for over thirty years. I lead the Experience Design Capability in the Digitas Chicago office and have been with the agency for 9 years. I have a diverse background in Experience, Product and Platform Design, Branding & Design Thinking. My design practice is empowered by AI. I’m a passionate champion of the design process, a connector of ideas, brand storyteller and design podcaster. Most recently, I’ve lead website redesigns, ecosystem transformations and managed digital design teams for Aldi, Amway, Ahold, Altria, Dunkin’, Emerson, Goodyear, Koala, SaveALot, TruStage, Hyundai Genesis, Kelloggs, Maytag and Whirlpool while at Digitas.

Contact info

noel@noelchilds.com
linkedin.com/in/noelchilds

Work experience

DIGITAS
SVP Group Experience Design Director // Head of Design Chicago
January 2016—Present
Experience Design Capability Lead for the Chicago office.

9INE
Director, Designer & Founder
September 2013—December 2015
Creative strategy, branding & positioning, innovation & experiential design

SLACK & CO.
Freelance Senior Designer
March 2013—December 2015
Branding and positioning, user experience design and integrated campaigns, both print & digital.

MADDOCK DOUGLAS
VP of Innovation, Creative
September 2008—March 2013
Innovation, branding and design of new products, services and business models from concept to launch.

FUSION IDEA LAB
Creative Director
September 2002—August 2008
Branding, design & broadcast advertising. 

LEAPNET
Associate Creative Director
October 2000—September 2002
Branding, online design of integrated campaigns. 

GOLIN/HARRIS INTERNATIONAL
Senior Art Director
September 1999—September 2000
Branding, design & advertising of integrated campaigns. 

VSA PARTNERS
Graphic Designer
September 1997—December 1997
Art Direction & design for print campaigns and annual reports.

PETERTIL DESIGN PARTNERS
Art Director
January 1998—August 2000
Branding & design of integrated campaigns. 

TANGENT DESIGN
Graphic Designer
October 1995—September 1997
Art Direction & design for boutique design studio.

BOOM 
Designer and Co-founder
September 1994—September 1995
Small startup focusing on design for music industry in Chicago.

Education

UNIVERSITY OF ILLINOIS, URBANA-CHAMPAIGN
BFA, Graphic Design
1989—1993

Knowledge & Skills

DIGITAL
Figma
Adobe Creative Cloud
Adobe Marketing Cloud
Sketch
Prototyping
Microsoft Office
Drupal CMS
Ruby on Rails
Squarespace CMS
WordPress CMS
Social Media Channels

SPECIALTIES 
Design Thinking & Innovation
User Experience Design
Visual Design

DEEP KNOWLEDGE
Branding & Positioning Strategy
iOS Design
Idea & Product Development
R&D Methodology
Workshop Facilitation

PERSONAL
Runner
Supporter of the Arts
Arsenal FC fan
Avid reader